The Data Processing Company has been in the business of data for over 23 years. They are a highly regarded company –  providing a wide range of data processing services for clients including national charities and banks.

The company had a very good reputation amongst their existing clients but their branding and website was not really reflecting the professionalism and standing of the company.

The existing website felt under-designed with a somewhat forgettable logo, and the colours felt a bit unfriendly and artificial.

Media Vision designed a new logo and identity and wrote fresh copy for the Home page. Working closely with the DPC team, we worked through a number of iterations of the identity until the right balance and feel was achieved.
The interlocking hexagonal logo was adapted to create a sub-brand: DPC’s online product DPC Data Health Check. We also provided stationery designs, business cards and a magazine advert.

The new identity gives the website and printed items a coherent, consistent, professional and up to date feel.